Design
Websites are composed of several different elements. Generally they are referred to as “Design” or “Development” but are truly separate disciplines.
- Visual/Graphic – What does it look like?
- Structure/Functionality/Interactivity – How does it work?
- Search Engine Optimization – How easy is it to find?
It could be compared to an automobile. First, there is a concept, or vision, of the product. Several designs are submitted (graphic design in web) based on the criteria the vehicle is supposed to uphold or perform to. One design finally gets the green light.
It is then turned over to the engineers (coders) for the next step. They have to figure out how to make the dream a functional, operating, vehicle. Experts in different fields discuss the way their particular specialties interact and effect each other.
Once that step is cleared of hurdles, it’s turned over to the production experts. Before they start rolling off the line, the marketers (Search Engine Optimization) figure out how to get the beautiful design, and wonderful functionality, into the minds (browsers) of the population in order to drive traffic to the product.
If any one of these areas underperforms, the whole project suffers costing the company profits. Now, the flip side of the equation is the amount of funding available to bring a product to market.
Most companies looking for someone other than their 16 year old nephew, or niece, don’t have tons of money to spend, especially in this economy. There are big players who will charge tens of thousands of dollars when it’s not necessary. There are the bottom dwellers who promise you everything, undercut everyone, and deliver nothing but problems.
We strive for the smaller customer that needs a personal touch. We have experience in sales and marketing as individuals. Some of us have even trained sales forces before. We understand business, sales, and management from your end.
If you want competent, inexpensive, web development/design give us a call or email. Initial consultations are free.
Lance
CEO, Spider Web Development
